Mobile Marketing Usage For 2017

Mobile Marketing Usage For 2017

For the past 5 years we have been told that mobile is where we need to be as marketers. We hear it, but do we understand it? How does mobile work for you? So many of us struggle with these questions; does this mean we need to make a mobile app? Does it mean we need to...
Creating Direct Mail That Sells With Headlines

Creating Direct Mail That Sells With Headlines

Creating direct mail that sells is your main objective, so it is extremely important to get it right. There are several components in copywriting that can increase the success of your direct mail campaign. So much time is spent on design that many marketers rush the...