How To Boost Direct Mail Response Now

Click to Share Direct mail is very effective, but what can you do to increase your response rates even more? You can link it to other marketing channels. Some people have concerns with the complexity and timeliness of creating a multi-channel campaign. Your website is...

Why Direct Mail Marketing Works

Click to Share Direct mail has a long history going back to 1681 when William Penn sent pamphlet as the first American direct advertisement, according to the Philadelphia Public Ledger. We have come a long way since then. The evolution of mail in just the last 20...