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Effective Lifecycle Email Marketing (Strategies + Examples)

Email marketing is an effective way to incorporate automation into a business sales funnel and convert as many customers as possible. With lifecycle email marketing, you dive a little deeper into how you approach an individual customer. Personalization is expected to be one of the most important inbound marketing trends of 2020. By finishing off 2019 with an email lifecycle marketing strategy in place, you set your business up for success. Here are simple strategies to get you started.

SocialMatch Increases Response Rates

Social media marketing is a great way to empower your response rates. Increase your conversion rate by maximizing exposure to your mailing list. Right now, your message may only be delivered to your mailing list. By using SocialMatch, we can deliver the same message from your mailing to your target markets’ Facebook and Instagram feeds before the mail hits. We are not only adding a contact point, we are helping your target market familiarize themselves with your brand before your mail hits their mailbox and before they even visit your website.