Lower Your Facebook Ad Cost In 2022

2022 has started off with marketing costs rising and Facebook ads are not immune. Since we all need to get the most bang for our buck, finding ways to save money and still generate revenue from your ads is important. There are several factors that go into creating ads that can affect performance. Your Facebook ad cost does not have to be high.

Is Your 2022 Direct Mail Interactive?

Click to ShareIs Your 2022 Direct Mail Interactive? Direct mail marketing can be fun! is your direct mail interactive? The more interactive it is, the better your results are going to be. With all the marketing messages people see each day; you need to make your mail...

Smart Marketing Strategies for Seniors

Are you ready to learn about smart marketing strategies for seniors? It’s never too late to become an entrepreneur and start your own business, but many senior business owners find modern marketing philosophies to be a bit tough to crack. If online-focused marketing gives you trouble from time to time, you’ve come to the right place. Eye/Comm breaks down some smart marketing strategies for senior business owners in detail.

2022 Email Marketing Frequency Tips

Your email marketing frequency is very important. The worst nightmare for all email marketers is the unsubscribe and marked as spam actions. The more it happens the worse it gets. Getting your email marketing frequency correct can really help make sure that those two dreaded actions do not take place. There is a very fine sweet spot, do you know what it is?

Direct Mail Strategies That Make An Impression

In 2022, the best part about direct mail is that it can be engaging and interactive. There is no other marketing channel that can provide a tactile experience. So, you want to make the most of that and create direct mail strategies that are fun. Have you ever opened a can of worms? I did, and it really was a can of worms.