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Mobile Marketing Options For 2020

Mobile marketing is one of the most powerful ways to reach your prospects and customers, but when you are not using it correctly you can easily turn people off. There are so many options to choose from you need to make sure you are using the ones that are a best fit for your customers and your organization. Here are a few options that you may not have considered yet, but could be a good fit.

How To Create Visually Appealing Direct Mail

Since I work in the direct mail world I really keep an eye on my mail box. It’s good to know who is sending what and how I can make that work better for someone else. Too much of the mail I am getting in my mail box is too crowded with text and images. Why are we afraid of blank space on our direct mail? I am overwhelmed and I am willing to be that most people are. Yes you need both images and text, but when you fully cover a large mailer front and back it turns into just noise and noise goes in the trash. So how can we get our message across while using blank space to our advantage?