By employing certain mobile push notification strategies, you can engage your users better and drive higher conversions. We have listed those for you to apply.
How to use QR codes. QR codes have recently gained in popularity as an easy way to provide a contactless way to get information. They are used frequently now for menus and much more. QR codes give you the ability to connect online content with offline materials such as business cards, direct mail, posters and so much more. Don’t forget that they can also be used for payments. They are very versatile and can boost engagement.
It may seem odd to combine of direct mail and mobile marketing, but actually they enhance each other beautifully. How you say? Mobile is a great engagement tool and so is direct mail. Mobile ads took the highest share of digital advertising revenues (more than all other channels combined) for the first time.
Combining mobile marketing with direct mail is a win-win! Augmented Reality overlays the physical world with digital content in order to drive response. You can turn static direct mail into an interactive experience and engage people for longer on their mobile devices. This allows you to capture a purchase in the moment of passion with an easy to click purchase button. This faster response usually generates more sales.
Did you know that texting has a high engagement at 82% open rates or that 90% of messages are read within three minutes of receipt? Your customers want you to use this channel with over half of all consumers saying they prefer to get order status alerts, reservation confirmations, and appointment reminders via text message. How do you use SMS marketing effectively?