by Summer Gould | Nov 16, 2020 | Mobile Marketing
How to use QR codes. QR codes have recently gained in popularity as an easy way to provide a contactless way to get information. They are used frequently now for menus and much more. QR codes give you the ability to connect online content with offline materials such as business cards, direct mail, posters and so much more. Don’t forget that they can also be used for payments. They are very versatile and can boost engagement.
by Summer Gould | Sep 21, 2020 | Mobile Marketing
Click to ShareHow to Create Fun Mobile Marketing Did you know that the majority of people check their phone as much as 58 times a day? Mobile marketing is the best way to reach them quickly. There is no reason why you can’t create fun mobile marketing that drives...
by Summer Gould | Aug 10, 2020 | Mobile Marketing
It may seem odd to combine of direct mail and mobile marketing, but actually they enhance each other beautifully. How you say? Mobile is a great engagement tool and so is direct mail. Mobile ads took the highest share of digital advertising revenues (more than all other channels combined) for the first time.
by Summer Gould | Jun 29, 2020 | Mobile Marketing
Combining mobile marketing with direct mail is a win-win! Augmented Reality overlays the physical world with digital content in order to drive response. You can turn static direct mail into an interactive experience and engage people for longer on their mobile devices. This allows you to capture a purchase in the moment of passion with an easy to click purchase button. This faster response usually generates more sales.
by Summer Gould | May 18, 2020 | Mobile Marketing
Did you know that texting has a high engagement at 82% open rates or that 90% of messages are read within three minutes of receipt? Your customers want you to use this channel with over half of all consumers saying they prefer to get order status alerts, reservation confirmations, and appointment reminders via text message. How do you use SMS marketing effectively?
by Isabella Goode | Apr 23, 2020 | Mobile Marketing
There are many ways to market an app in today’s market. Users are already very familiar with app-based solutions to their problems, so you have a shorter hill to climb when releasing a new app. You can focus on the stories behind the app and how it can deliver real value to its users. Mobile Marketing drives engagement. However, awareness alone isn’t enough. You still have to persuade users to download, install, and try the app. For this, you need good tactics that directly drive conversion and make users more engaged with the app itself, and here are the 5 tactics you can try immediately.
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