Plan The Best Direct Mail Marketing

Direct mail marketing is a big investment. Planning before direct mail marketing execution is a must. Many customers are not sure where to start with the plan. So we have come up with some helpful tips to get you started on creating great direct mail marketing.

Abandoned Cart Email Guide

How often have you added something to an online shopping cart, only to have abandoned the merchandise? Maybe you’ve come back to it, but maybe you haven’t. Now, you’re a business and the same thing has happened to you—people are abandoning their carts, with...

5 Best Ways To Use Personalized Direct Mail

Personalization in direct mail marketing is a great way to get recipients attention and in our current climate, expected. The more personalization you can use, the more responses you are going to get. Generally this type of direct mail is considered to be variable data printing since what each person receives will vary depending on who they are. The best personalization is when you are able to target correctly what the person wants or needs to buy. So let’s take a look at some ways we can personalize direct mail in a way that is very beneficial.