Customers love when we deliver to them creative direct mail. In 2017 you should make a goal of getting more creative with your direct mail. With good creativity comes lifts in ROI. So I thought we could look at just a few ideas that may spark some direct mail creativity and get you thinking about planning for 2017.
Direct mail is a complicated marketing channel and can easily give you poor results. When done correctly direct mail has a great ROI. Get these tips.
The integration of mobile technology into direct mail is great! Mobile makes direct mail even more powerful.