Check out these scientific study results about direct mail marketing and how the brain responds. There are great tips here to improve your direct mail ROI.
Generating creative ideas for your direct mail campaign designs that work really well can be difficult. Check out these tips.
You don’t just want to retain customers; you want to entice them to buy more from you. Direct mail marketing is very effective in this area.
Direct mail is a great marketing channel to drive response; however many times marketers find direct mail campaigns to be complex and a big pain. It does not have to be that way!
Did you know that direct mail is visually processed more quickly than digital media? When considered in concert with its higher motivation and lower cognitive load, this suggests it gets the message across faster. Are you using direct mail effectively?