What guides you when you create email marketing? Do you rely on intuition, on what’s worked (or not worked) in the past?
Over the years many marketers have found a decline in their email marketing numbers. Many times this is due to stale email marketing campaigns.
In 2018 email marketing can be a challenge! Even with the best copy and offer sometimes your open and click rates are just downright disappointing.
With over flowing in boxes and spam filters open and click rates for email marketing are falling. So how can you turn your emails around for 2018?