Social media customer service is extremely important. Did you know that 70% of tweets to brands go unanswered? Why should that matter to you? They are your prospects and customers who have questions or issues. If you respond and resolve them you are the hero and get the business. Social media channels are open so that people can create discussions and interact with you as well as each other. This means that anyone who is looking will see when you respond or if you ignore comments. They are less likely to buy from a company that does not respond to complaints.
You may think that social media is pretty straight forward, however really good social media marketing uses psychology. Before campaign creation can start you need to take the time to dig deeper into your followers. Psychology is the scientific study of the human mind and its functions, especially those affecting behavior in a given context. So, if we want to create social media that people can’t help but respond to, we need to get into their minds.
Social media marketing is ever-changing and 2019 will not be an exception. Check out these 3 areas to focus on for social media success in 2019.
Social media marketing has grown by leaps and bounds over the last couple of years, however, just because more companies are doing it, does not mean that they are doing it well. Check out these 7 tips.
Social media has woven itself into the fabric of all our lives and so has social media marketing. Check out these channel tips to increase social results.