As you know from Part One of “Why Can’t I Mail It?” with postcards and Part Two with self-mailers,there are many times that a design element causes a mailing to go at a higher rate of postage. This can be frustrating as well as expensive. In order to help you stay away from potential issues, here are some things to keep in mind as you are preparing a direct mail campaign.

Direct mail booklets can be a challenge. If you need help with design or have any questions call us in San Diego at 619-448-6111 or email We are glad to help!