In order fulfillment we charge a monthly set of fees based on the services used to fulfill orders. These usually fall into 4 types of costs, inventory receiving, storage, pick and pack, and shipping. The overall costs of these processes depend on order volume and complexity. Additional costs can include a one-time onboarding, return handling fees, and account management fees. If you have custom packaging and product kitting or assembly needed, that will also be an additional cost.
Many times marketers look at direct mail as an old school choice that does not fit well in an multi channel world. This is just not true, direct mail fits. Direct mail helps you integrate online marketing with the physical offline world. People like and trust direct mail across all generations. Direct mail is the tangible component of your multi channel strategy. It is a physical piece that draws attention and then is remembered better than digital channels.
End your 2021 year off right with a better direct mail marketing strategy. The DMA has reported that customer response rates increased year-over-year by an impressive 43% and prospect response rates more than doubled – reporting an astounding 190% increase. The USPS Household Diary Study found that people read postcards in greater numbers with a 3.9% year-over-year increase. With these results in mind, is your current direct mail strategy working as well as it can?
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